Hi! I am Roope

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A Helsinki-based UX/UI designer with a passion for solving complex problems. On top of my UX/UI design experience, I am also well-versed in service design and the facilitation of workshops. Currently I am especially interested in cognitive accessibility, design systems and DesignOps.

In my free time I enjoy photography, learning about new interesting things and doing all things creative.

Design work experience

I am currently working as a design consultant through IT Ässä.

More info coming later!

During my 6-month internship at Terveystalo as a Junior Designer I worked in the UX/UI design and service design of individual customer facing digital products.

More info coming later!

During my internship at Valovirta Design I worked on multiple customer projects. I mainly handled UX/UI design, service design, graphic design and WordPress development. I also consulted our current and potential customers as well as Metropolia UAS staff about these topics.

Here you can see the main projects I worked on!

Kulosaarelaiset website, Kulosaarelaiset ry
WordPress training for the client, corrections as requested by the client and quick design and technical implementation (Bricks Builder & ACF)

Oma väylä, ProNeuron Oy
Website layout, accessibility auditing, illustrations, graphic design of social media posts and flyer layout

My Career Plan and Competence Profile workbooks, Metropolia UAS
Fixing the workbook layouts and accessibility issues

Design degree programme website, Metropolia UAS
User research, information architecture, UX/UI design, graphic design and technical implementation

Student Welfare Services, Metropolia UAS
Visual appearance, illustrations and implementation of the service guidance map

Software Development and Games, Metropolia UAS
Flyer layout and creation of ready-to-print material

Valovirta Design, Metropolia UAS
Website redesign and updates

Kohtaa nuori website, Metropolia UAS & South-Eastern Finland UAS (XAMK)
Refresh and repair of technical implementation

During this period of working at Notio Design I worked mainly on three customer projects. The first project was a service design project with a focus on digital learning for Skills 4 Live Tech. In this project my main tasks were leading the team and designing and facilitating workshops. The second projects was a redesign of an existing website for the degree programme of Digital Design at Metropolia UAS. During this project my tasks were UX/UI design as well as designing and facilitating workshops. The third project involved the creation of a visual brand identity and website design for Nordic Sphere – an up-and-coming new firm. In this project my main tasks were leading the team, UX/UI design for the website and graphic design of the new visual brand identity and logo. Additionally I helped other teams when those projects had needs for an extra set of hands – mainly in UX/UI design.

Website projects for two small to medium-sized IT consulting companies.

The first project was a website UX/UI design for a new firm. In this one I also developed the website with WordPress and Oxygen Builder. The other project was a website UX/UI redesign for an older firm with additional graphic design aspects. The latter one included working in tandem with a developer who was in charge of developing the redesigned website.

Education

Digital design studies have a strong focus on user-centered design, critical thinking and the underlying logics of how services work. Digital Design studies focus on user interface and user experience design, service design methods, concept development, content production and implementation technologies.

The studies included both design and coding courses, topped with multiple customer projects. During my studies I specialized myself in UX/UI design, service design and facilitation. In my advanced studies my focus was on cognitive accessibility, design systems and DesignOps.

Bachelor’s thesis

The aim of my thesis was to study how a list of design system specific cognitive accessibility heuristic principles could be developed. Additionally, the study aimed to observe how well this list of principles would work as a tool for the heuristic evaluation of a design system’s cognitive accessibility.

Grade: 4/5

Read my Thesis here

Volunteering

During this period of volunteering as a board member at Demoni ry – the student association of culture students in Metropolia UAS I have worked on multiple projects. As Secretary & Graphic designer I have on-going projects in the development of a refreshed style guide and the development of a content design system to improve cohesion of the brand identity and help the current and future board members with tasks related to design and communications. The latter is my biggest effort related to helping us migrate to using Figma as a new key tool in our organization when it comes to design and communications. My tasks have also included for example designing physical products such as overall patches, designing visual identities for student events and website upkeep and UX/UI design of new pages and features.

I am an Advisory Council Member (Student Representative) during 2024 at the Design (Media majors) Advisory Council.

Student representatives are ordinary students who have been chosen by student union METKA to represent students’ viewpoints and needs in the decision-making processes at Metropolia UAS.

Each degree in Metropolia has an advisory board. These boards have student representatives that represent students’ viewpoints in the decision-making processes. The advisory boards maintain the connection between work life and the university and act as an expert in teaching in this field. The advisory board covers issues such as curriculum reforms.

During this period of volunteering as a board member at Demoni ry – the student association of culture students in Metropolia UAS I have worked on multiple projects.

As the Head of Communications my tasks have included for example website upkeep and UX/UI design of new pages and features, improving social media visibility with more cohesive content and more frequent communication and designing visual identities for student events.

Skills

Research

  • User interviews
  • UX research
  • Surveys
  • Benchmarking
  • Workshops
  • Heuristic evaluation

Design

  • User flows
  • Customer journey mapping
  • Wireframing
  • Prototyping
  • Design Systems

Testing

  • Usability testing
  • Workshops

Tools

Design & Prototyping

  • Figma
  • Affinity Creative Suite
  • Adobe CC Suite
  • Pen & paper

Collaboration & Ideation

  • FigJam
  • Miro
  • Generative AI

Miscellaneous ones

  • Figma Slides
  • Generative AI
  • WordPress & Framer
  • HTML, CSS, PHP & JS basics
  • Microsoft Office Suite
  • Meta Business Suite

What others have said about me

Roope is a talented designer with a wide range of expertise, including design systems, facilitation skills, cognitive accessibility, and usability. He is proactive and always eager to learn and develop his design skills. We shared the team lead role in the Nordic Sphere project, collaborating on UX/UI design. Throughout the process, Roope taught me a lot about design and Figma. His work was of high quality, and he invested a significant amount of effort in making thoughtful design choices. It was a pleasure working with Roope.
Janita Louhelainen, Junior Designer at Newil&Bau
Working with Roope was an enriching experience, and I learned significantly from his expertise in SEO and accessibility within the realm of UX/UI design. Roope’s ability to seamlessly communicate and facilitate discussions contributed to a smooth collaboration in our project. His keen attention to detail and commitment to delivering quality work were evident throughout our interactions. I wholeheartedly recommend Roope as a dedicated and knowledgeable professional, whose insights and skills make him an asset to any project.
Maini Tran, Design Trainee and colleague at Valovirta Design

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